Google Ads The Importance Of PPC Management When you first start with PPC (Pay-Per-Click), it can often be daunting as there is a lot of terminology you might not understand. With PPC being extremely competitive, it is...
Google Ads What Is Google's Invalid Click System? If you run a Google Ads campaign, you may be aware of the invalid click system that Google offers within the Ads platform.What Are Invalid Clicks?Invalid...
Google Ads Google To Remove Average Position Back in February, Google announced that they would be removing the average position metric from the Google Ads platform on the 30th of September 2019. What Is Average...
Google Ads Paid Social Vs Paid Search Over the years there has been a dramatic increase in the amount of online advertising that is available to businesses.Online marketing might not be a new concept for...
Google Ads How Do I Manually Block IP Addresses In Google Ads? Google Ads is one of the largest advertising platforms in the world, with an estimated 90% share of all global...
Click fraud Click Fraud API With the recent re-launch of Click Guardian - with new features and a more comprehensive level of protection for any PPC campaign – it became apparent that protection against...
Click fraud Competitor Click Fraud Competitor click fraud is a growing and costly problem within PPC campaigns and whether it’s a one-man band small business or large corporation, the effects of competitors...
Click fraud BING Click Fraud BING Click FraudIt may come as no surprise that BING Ads are susceptible to BING click fraud. In simple terms, click fraud, regardless of the search engine, will...
Bots Click Fraud Bots Click Fraud BotsClick fraud Bots are a nuisance and, it would seem, both click fraud and Bots make the perfect partners in crime. After all, Bots offer fraudsters an...
Budget Click Fraud Costs Click Fraud CostsIt cannot be denied, click fraud costs money. A lot of money, and it’s not going to get better any time soon. Unfortunately, the amount of lost...
Bots Click Fraud Terminology We understand that the world of click fraud can seem a bit confusing and littered with technical jargon at times. You may have...
Click fraud How to Budget Google Ads How to Budget Google Ads? Many Google Ads users ponder over the perennial question of how to budget effectively for their Google Ads campaigns. The simple truth is that there...
