How To Find Your Microsoft BING Ads Account Number Why do you need your BING Ads account number?Your account number is needed when dealing with certain issues such as contacting Microsoft Ads support, third party ads...
Understanding Google's PageSpeed Insights Whether you’re a site owner or a web developer, Google PageSpeed Insights should be important to you. Once understood correctly, PageSpeed Insights can be used to measure...
Click fraud What Are Mobile App Exclusions? When it comes to PPC, it is essential that your campaigns are optimised and your budget isn't being wasted. There are a number of different campaign types available...
Google Ads The Importance Of PPC Management When you first start with PPC (Pay-Per-Click), it can often be daunting as there is a lot of terminology you might not understand. With PPC being extremely competitive, it is...
Pay-per-click PPC Vs. SEO? As a business there are plenty of ways to generate traffic to your site. However, there are two very popular methods of marketing that many businesses choose to use. Search...
SEO What Is BERT? A New Google Algorithm Update BERT is Google's biggest leap forward in the last 5 years, creating a new milestone for search history as a whole, but what does it mean?Google is often the...
Google Ads Google Ads Tips- Keywords & Negative Search Terms If you are running a Google Ads campaign, you are most likely aware that you bid on a range of keywords related to your business. But sometimes there are keywords that you...
Google Ads What Is Google's Invalid Click System? If you run a Google Ads campaign, you may be aware of the invalid click system that Google offers within the Ads platform.What Are Invalid Clicks?Invalid...
Google Ads Google To Remove Average Position Back in February, Google announced that they would be removing the average position metric from the Google Ads platform on the 30th of September 2019. What Is Average...
Google Ads Paid Social Vs Paid Search Over the years there has been a dramatic increase in the amount of online advertising that is available to businesses.Online marketing might not be a new concept for...
Click fraud What Are Click Farms Click Farms might sound like an odd concept but they are actually one of the most common methods to commit click fraud.A click farm is a commercial enterprise that...
Click fraud How Do I Export Website Visitor Data? At Click Guardian we are always listening to customer feedback and requested features. One of the most requested features was the ability to export website visitor data. So...
