SEO What Is BERT? A New Google Algorithm Update BERT is Google's biggest leap forward in the last 5 years, creating a new milestone for search history as a whole, but what does it mean?Google is often the...
Google Ads Google To Remove Average Position Back in February, Google announced that they would be removing the average position metric from the Google Ads platform on the 30th of September 2019. What Is Average...
Click fraud Click Fraud API With the recent re-launch of Click Guardian - with new features and a more comprehensive level of protection for any PPC campaign – it became apparent that protection against...
Click fraud Competitor Click Fraud Competitor click fraud is a growing and costly problem within PPC campaigns and whether it’s a one-man band small business or large corporation, the effects of competitors...
Bots Click Fraud Bots Click Fraud BotsClick fraud Bots are a nuisance and, it would seem, both click fraud and Bots make the perfect partners in crime. After all, Bots offer fraudsters an...
Budget Click Fraud Costs Click Fraud CostsIt cannot be denied, click fraud costs money. A lot of money, and it’s not going to get better any time soon. Unfortunately, the amount of lost...
Bots Click Fraud Terminology We understand that the world of click fraud can seem a bit confusing and littered with technical jargon at times. You may have...
Click fraud How to Budget Google Ads How to Budget Google Ads? Many Google Ads users ponder over the perennial question of how to budget effectively for their Google Ads campaigns. The simple truth is that there...
Click fraud Is Click Fraud Illegal? Click fraud is an increasing concern for online advertisers and the methods to tackle the problem are not always forthcoming. It would seem that there is an inconsistent...
Google Ads No Going Back - Google Ads Experience Updating July 10th 2018 The new Google Ads experience has truly divided opinion over recent months. Many have expressed their support for the new features and layout whilst many others have found...
Click fraud How Does VAT Work For Google Ads Google Ads advertising services are supplied by their European office, which is based in the Republic of Ireland. Although both countries charge VAT, the rules are not the...
Google 5 Differences Between The Old & New Google Ads Interface The new, much lauded (or maligned, depending on how you feel about change) Google Ads interface has brought a number of new features to support your online advertising and...